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Selling Wall-Art Canvas/Frames Pictures Online Business
Print-On-Demand sites like Redbubble are a great way to get started. You can upload your designs for free on t-shirts, mugs, water bottles, clocks, curtains, phone cases, canvas, poster art, and more. Just keep in mind that there is a lower profit margin on some of these sites because they are doing all of the back end work for you like printing, packaging, and shipping the items, as well as providing the organic traffic you need to your store. Sites such as Teespring offer a higher profit margin but require you to design your own store and draw your own traffic. In addition, these sites offer a smorgasbord of merch. Like we discussed earlier, this may or may not be more product than you want to offer. Ultimately, it is up to you to decide which products you would like to offer in your store. If you are particularly interested in turning your designs into high end Wall-Art (canvas art and framed art), I suggest connecting with separate online print companies that have higher profit margins while still offering competitive pricing.
The retail prices of canvas wall art, even on the print on demand sites, tend to be pretty high. Over the years, I have found a variety of canvas print companies online, but there are two in particular that I have had excellent experiences with, and have reasonable pricing. If you have some time right now, go check around different websites and compare prices of canvas wall art. You will discover why I like to order from sites like Canvas Champ.
If canvas art and photography is the business direction you would like to pursue, here is an example of how you would execute that if a customer wanted to order one of your prints. Let’s say a customer finds your 16x20 canvas art selling for around $75, and decides to contact you to place an order. They can choose any size or dimension you offer in that exact design. You would cater it to their wants, adjust the price accordingly, and accept their payment on the website while ensuring you have all their info and shipping address. At this point you’ll manually order the canvas wall-art and ship it directly to your customer. A 16x20 canvas print on Canvas Champ costs you about $30 which includes shipping. Remember, if you sold the wall art for $75, you would be making a $55 profit! Of course, you can charge whatever you would like within reason for your art. Just make sure you are making a profit.
If you don’t have a website set up yet, no problem! You can also offer your products on your social media accounts, sell them there, and take payments with Paypal, Venmo, Zelle, etc.
Last, and certainly not least, Sell your digital images and/or wall art on ETSY!!! You can create the perfect niche photography ETSY STORE. This is probably the quickest way to get your online business going quickly and effectively. The first thing you need to do is go to Canvas Champ to get all of the details on the type of wall art you would like to create. Go through the entire Canvas Champ purchasing process to get a feel for how the site works. A good plan would be to order a sample for yourself so you can experience what your customers will experience.
Figure out what your cost is, note the product details, and start setting up your ETSY Store. Start with JUST ONE image to get comfortable with ETSY. Once set-up, start advertising your new business on your social media accounts. Etsy is a great “destination” website where shoppers visit to make purchases, plus you’ll get free traffic! When a customer purchases an item from you, order it from Canvas Champ, and dropship the item to your customer. www.Etsy.com
Be creative! I am only offering suggestions for you and your new business. I’m positive that you will generate other ingenious ways to sell your photography. I’d love for you to share your ideas to help the other members in the course.
My last piece of advice is to ensure the use of niche specific keywords and hashtags in all of your titles, tags, posts, and content. If you don’t use niche specific keywords, you will not be found by the search engines. Have fun with this and please keep us posted on your progress. We would love to view your work too. Please share them on the E-Teen Lab member site!
- JP
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