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Session 1: Course Intro and Entrepreneurship Lessons

Updated: Feb 7, 2023

Instructor Speaks:

Say Hello! Have students find a seat. Take attendance if needed. Introduce yourself and the course...

Welcome to the ETeen Lab’s Print-On-Demand Course. My Name Is:______________

Then lead the optional active icebreaker!

Active Icebreaker:

Medusa: Students stand in a circle. Countdown from 3, 2, 1, with all heads down & eyes closed. When counting reaches 1, all heads up to look towards someone. If 2 people are making eye contact, they are out. We can extend the game to 3 looks each. To spell the letters O.U.T.

After the icebreaker, students may sit back down.

I’d like to know a little bit about you before we get started!

Class Activity: Introductions (5 - 10 Minutes) Ask students to introduce themselves & share something super interesting about themselves….. one at a time.

Instructor Speaks: Through this course, you will first learn about entrepreneurship and the importance of identifying a specific business theme (also called a niche “neeshe”). Ultimately, you will learn how to make money by creating your very own print-on-demand eCommerce store. Now, we’re going to access the E-Teen Course Content by going to the PRINT-ON-DEMAND WEBSITE . ( Once there, look to the right and click on the STUDENT PRINT-ON-DEMAND COURSE. OR visit www.ETEENLAB.COM AND click on the GREEN cloud on the right side!

LET’s do that now. Can you all now access the course? Take 2 minutes and look at the course's TABLE OF CONTENTS.

All done?........... Good.....We will review the E-Teen course together as we watch the videos and do some fun activities. During our time together I will be giving you some free time to work on class content.

Let's all watch the Session 1 Video... The text below the video can be used to follow along...


Instructor Speaks: BEFORE WE MOVE ON TO THE SECOND VIDEO...I want to learn a little more about you. Let’s do another quick activity!

CLASS ACTIVITY: Self Assessment (5 - 10 Minutes) What is your greatest strength? What is your biggest fear? How do you think you could conquer your biggest fear? If you had one wish, what would it be?


Awesome! Let's move on!


Instructor Speaks: Do you know who one of the most outstanding entrepreneurs of all time was? What do you think? It was King Solomon from ancient times! Here are 9 entrepreneur directives. Instructor Notes: CLASS ACTIVITY: Entrepreneur Directives (5 Minutes)

Read these and ask the class to REPEAT you after each one is read!



Class Activity: Meet and Greet Let’s discuss how to act and speak like a business professional when talking with people in person. Can you give me an example of how to act professionally when meeting someone for the first time? Use eye contact, speak confidently, firm handshake, use open body language (don’t cross arms when speaking), Listen intently, paraphrase when possible, ask questions, etc. Let’s practice with each other! Would 2 people come up to the front of the room to demonstrate? (ask them to introduce their names to each other and their favorite thing to do). Does anyone have any constructive feedback? Would anyone else like to try it?

Class Activity: "Post" Meet and Greet:

Find a partner and come up with a fun and unique handshake/greeting. (for example.. a combination of.... front-hand slap, backhand slap. fist bump, body turn 360, clap, and then high five). You can make it simple and boring or multi-stepped and entertaining. Would any volunteers like to come to show the class?

SESSION-End Worksheet (if printed) or as CLASS ACTIVITY to review together

Session 1 Worksheet_ Teen Entrepreneur
Download PDF • 22KB

Instructor Speaks: Well Done! Let’s now talk about some general internet safety rules in the next session.



Session 1 - Part 1

Course Introduction

Welcome to the E-Teen Lab’s “Print-On-Demand” course! This course provides guidance on how to brainstorm, create, and grow their own Print-On-Demand E-commerce business. First, however, they’ll learn the fundamentals of entrepreneurship and best-business practices which will cement the foundation and mindset for success.

Here is what to expect in Session 1:

A More In-Depth Course Introduction.

Class Activity: Self Assessment

Cultivating The Mindset of an Entrepreneur

Class Activity/Discussion: 9 Entrepreneur Rules

Teens will learn how to generate an income by creating simple image or text designs and uploading them onto a 3rd party print-on-demand platform. Using these designs, our students can sell all types of merchandise like….t-shirts, hats, water bottles, mugs, leggings, tote bags, face masks, wall art, sweaters, tank tops, cell phone cases, stickers, aprons, shower curtains, bath mats, and more! With every sale, students earn a commission while the print-on-demand platform handles printing, inventory, shipping, and all of the customer details.

Furthermore, the course teaches them how to drive sales using the power of digital marketing (social media, email, SEO, etc). and is designed to strengthen critical thinking, improve communication skills, encourage integrity, teach leadership qualities, and help teenagers become business savvy, and potentially grow a business to start earning money.

The secret to any successful business is establishing a specific theme and marketing to a specific audience, which we will discuss later in the course. However, if our students are going to be young successful professionals, they’ll first need to have a clear understanding of entrepreneurship, internet safety, and basic online business protocols. Let’s get started.

Do you know what entrepreneur means? An entrepreneur is an individual who creates a new business, bearing most of the risks and enjoying most of the rewards. The entrepreneur is commonly known as an innovator, a source of new ideas, goods, services, or procedures.

Here are some things you will learn about:

  • Business Ethics

  • Digital Marketing

  • Branding

  • Copywriting - Content Development

  • Search Engine Optimization (SEO)

  • Digital Design

  • Setting Up Business Structure (SP, LLC, Corp)

​By the end of the course, students will;

  • Understand how to think like an Online CEO/Entrepreneur, which will carry over into many other areas of life.

  • Be proficient in designing logos/artwork for their website or print-on-demand platform.

  • Utilize the marketing power of social media

Earning money is not guaranteed and will depend on your commitment level and the market appeal of your product or service. This course is for educational purposes only, and you will gain valuable life skills and a great understanding of how people earn money using the power of the internet. It is possible to make money while taking this course, and when you do, watch your excitement grow!

I am not an accountant, lawyer, or financial advisor. Please ask your parents to contact one of these professionals if you have any questions regarding taxes, require legal support of any kind, or need financial advice.

Session 1 - Part 2

How to use and follow the course

This course is formatted into 3 sections;

Section 1: This section will introduce the characteristics of an entrepreneur, discuss internet safety, and help our students identify their interests, skills, and talents. After being introduced to Print-On-Demand, students will be introduced to 4 other popular business models which can be explored following this course.

After discussing the foundations of entrepreneurship, and establishing a business theme/interest, students will begin creating a new email address and social media accounts using their new business name. Once students create their accounts, they will work on business plans to begin forming the foundation of their business.

Section 2: Students will learn the importance of implementing SEO (Search Engine Optimization) strategies to maximize customer reach.

Section 3: Section 3 offers supplemental bonus topics that may be helpful with the business’s growth and development. Students may review these topics in their own time. If the class is being facilitated live, the instructor may decide if these topics should be discussed or taught further.

Take Action Now

It’s unusual for someone to succeed at anything without some type of support or mentoring. Therefore, teens need to find a support system; someone to encourage them, answer questions, and help them grow as entrepreneurs. The E-Teen Lab is a great place to get started for this type of support.

The E-Teen Lab offers

  • Member support for you

  • FORUM/GROUP where teens can share their successes, challenges, and questions

  • Course Updates with content and posts

  • Community of young entrepreneurs who are just like you

Section 1: Business Exploration & Creation

Section 1: This section will introduce the characteristics of an entrepreneur, discuss internet safety, and help our students identify their interests and skills. We’ll introduce the Print-Demand business model. After being introduced to Print-On-Demand, students will be introduced to 4 other popular business models which can be explored following this course.

After discussing the foundations of entrepreneurship, and establishing a business theme/interest, students will begin creating new online accounts including (but not limited to) email and social media accounts, using the new business name. Once students create their accounts, they will work on business plans to begin forming the very foundation of their business.

Cultivating the Entrepreneurial Mindset

You have a fantastic potential to create an income in the world of digital marketing just by sharing what you already know and doing what you love. You can positively influence and positively affect many lives by sharing your skills and talents even at a young age. Maybe, you think you’re just not smart enough or skilled enough. You are! You can do this!

People are hungry for information, so hungry that the digital marketing arena (information marketing) is predicted to grow from a 200 billion dollar industry today to a 350 billion dollar industry within the next five years. You can grab a piece of this massive growth if you build a business with integrity and diligence. Success comes when you are honest, produce quality content and products, or offer something of value. While it may take some time to develop, your business has the potential to last for years and continue to grow through this predicted digital marketing revolution.

Can you imagine potentially building an online presence that generates passive/residual income that lasts for years after your content is created? Let’s use Youtube as an example. YouTubers who started posting videos years ago still earn income on those same videos today.

Ultimately, your goal as a teen business entrepreneur is to work smart towards generating “passive” or “residual” income. Passive income, described by Dave Ramsey, is money you earn in a way that requires little to no daily effort to maintain. So put the work in now, and reap the rewards later! Some passive income ideas like publishing ebooks/books, songwriting, podcasting, starting an eCommerce store, or building a blog/vlog, may take some work to get up and running but could eventually earn you money while you sleep.

Be mindful about being consistent and staying the course; this is not a “get-rich-quick” scheme! Once you begin your business, it may take several months before you start to see the fruit of your labor. However, if you remain focused and persistent, you will eventually reap the rewards and start earning money doing what you love to do.

Remember, building a business is a marathon, not a sprint. To be successful, you’ll need the mindset of an entrepreneur. It’s going to take time, effort, diligence, and patience. The more often you build/post content for your business, the faster you will see growth. Some young entrepreneurs, like my son, who is constantly uploading his content online, are seeing profits within a month.

To be successful in business, one needs to adopt the habits and qualities of an entrepreneur. An entrepreneur has great, innovative ideas that identify the need to create a business to fill a void. Entrepreneurs can be people of any age (from 10 to 100). Their characteristics are creativity, imagination, and they have a passion for what they do.

Entrepreneurs generally start businesses to fill a void, solve a problem, and meet a need. If you “do” something specific or “sell” something distinctive and learn how to market to an audience who would pay money for it, you will be very successful. The secret is finding customers that want what you are selling or teaching in that particular field of interest. This is called a niche (often pronounced NEESH). Before we get into niches, let’s look at Solomon's rules of entrepreneurship.


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